Customization with the 2024 Toyota RAV4 XLE Hybrid
LAS VEGAS, Nev. (Nov. 7, 2024) — Classic Soft Trim Pittsburgh has taken the spotlight at the 2024 SEMA Show by winning the prestigious PRO Cup Challenge. With a customized accessory package for the 2024 Toyota RAV4 XLE Hybrid, this Pittsburgh-based automotive restyling shop showcased a stunning blend of innovation, marketability, and creativity, redefining how new-model vehicles can be customized for broad appeal.
A Unique Competition Celebrating Customization
Hosted by the Professional Restylers Organization (PRO), the PRO Cup Challenge tasks automotive restylers with creating and installing an accessory package for a new-model vehicle that is stylish, reproducible, and profitable. Classic Soft Trim Pittsburgh’s winning entry, themed “Northern Lights,” wowed the judges with a sleek, overlanding-inspired aesthetic that balances rugged style with universal appeal.
What Made the Winning 2024 Toyota RAV4 XLE Hybrid Stand Out?
The build features a carefully selected package of accessories that highlights versatility, style, and high-quality craftsmanship. Some of the standout features include:
• Alea Leather Interior – Northern Lights Theme
• Ironman 4×4 Uber Lite Rooftop Tent and 2” ATS Suspension Lift Kit
• Mickey Thompson Baja Boss A/T Tires with Enkei Overlander Wheels
• XK Glow LED Undercar Lights and VOXX 10” Smart TV Seatback System
• Trim Illusion Mirror & Door Handle Caps
• SeatbeltPlanet Lime Green Rewebbed Seatbelts
The judges evaluated entries on marketability, ease of reproduction, creativity, and profitability. Classic Soft Trim’s “Northern Lights” package captured the spirit of adventure, offering buyers a bold yet practical customization that can transition seamlessly from city streets to off-road trails.
A Statement from the Winners
“This award goes to my team, the vendors who supported us, and the dealership that trusted us with this car,” said Ray Bedner, owner of Classic Soft Trim Pittsburgh. “It’s been an incredible experience, and we’re proud to represent what’s possible in vehicle restyling.”
People’s Choice: A 2024 Toyota Land Cruiser LC250
The PRO Cup Challenge also included a People’s Choice Award, which went to Auto Trim Restyling from Ballwin, Mo, for their customized 2024 Toyota Land Cruiser LC250. Showcasing accessories from industry leaders like Avery Dennison, Method Race Wheels, and ORACLE Lighting, this build captured the hearts of SEMA attendees with its rugged appeal and meticulous attention to detail.
About the PRO Cup Challenge and SEMA Show
The SEMA Show, organized by the Specialty Equipment Market Association, has been a platform for innovation in the automotive industry since 1967. Each year, the PRO Cup Challenge highlights the value of accessible, marketable vehicle customization, connecting automotive restylers, manufacturers, and enthusiasts from around the world.
For more details on the SEMA Professional Restylers Organization, visit SEMA.org/PRO.
Classic Soft Trim Pittsburgh’s victory in the PRO Cup Challenge reflects the growing demand for customizations that combine style, functionality, and uniqueness in the aftermarket world. With the “Northern Lights” package, they’ve set a new bar for automotive restyling that will inspire the industry for years to come.
